SEO Services in Manchester: We can help your business to implement an effective SEO strategy
What is SEO and Why your business needs it
SEO stands for Search Engine Optimisation and it is the process of optimising your website content to improve its ranking and visibility in the Google search engine result pages (SERPs). An effective SEO strategy would help boost your website traffic and conversions.
A winning SEO strategy goes beyond just ranking it high. It's all about understanding what your target audience is searching for and crafting your website content around it to perfectly match their search intent. When you align your website content with the ‘search intent’ in mind, you attract qualified traffic – potential customers who are actively looking for solutions to the problems that your business solves. Just imagine how many times you search for your problems in Google to find the answers to your problems, your ideal customers are no different!
This search intent approach significantly increases the chances of converting website visitors into paying clients.
Building Your SEO Strategy for Success
An effective SEO strategy is your roadmap to attracting more organic traffic through search engines but it's worth noting that SEO takes time to show results. Once it starts to perform it is the most cost-effective way to grow your website traffic.
SEO involves a series of actions, including:
- Keyword Research: Identifying relevant keywords that your ideal clients are searching for, ensuring your website shows up for the right queries.
- On-Page Optimisation: Fine-tuning your website content and structure to make it easy for search engines to understand the structure and website content.
- Technical SEO: Addressing any technical issues that might hinder your website performance in search engines, such as loading time.
- Link Building: Earning backlinks from reputable websites, which signals to search engines that your content is valuable and trustworthy.
Google prioritises high-quality content that demonstrates
Expertise, Experience, Authoritativeness, and Trustworthiness (E-E-A-T). Our strategy focuses on creating informative and valuable content that builds trust with your ideal clients and search engines.
Interested in improving your website's rankings?
Reach out for a free SEO audit, and let's see how we can make your business stand out in today's digital landscape.
Our SEO Approach
SEO Audit:
We conduct a complete audit of your website, finding issues that might be affecting your website performance.
Google Analytics and Google Search Console Setup: 
We help you set up, if not already, Google Analytics and Search Console to monitor your website performance.
Keyword Research:
We will conduct thorough keyword research to identify your website's most valuable keywords and phrases and create your content around it. This helps to optimise your website content for high-volume keywords that your ideal customer searches for to find businesses like yours.
Analyse the Competition:
We monitor your competition and reveal their secret keywords driving traffic to their website, traffic sources, backlinks, and top blog content for SEO insights. Competitive analysis is crucial for strategic planning for your digital marketing strategy.
Reporting and Analytics:
We use industry-leading SEO Tools to set up reports to monitor your website performance and actively monitor your website performance, helping us to identify the issues that might affect your SEO performance.
Local SEO Strategy:
Google tends to favour local listings for local businesses to find their ideal clients. We offer a tailored local SEO strategy for your unique business to rank on Google Maps, and Google search results. We can help you rank your business in Google 3 pack results; on page 1 of Google.
Content Creation:
SEO and content marketing are very much interconnected and complement each other. We develop high-quality content such as blog posts, webinars or business promotional videos that are relevant to your target audience and for specific keywords or phrases related to your business or industry. By creating content that resonates with users, helps you increase organic traffic which will ultimately improve rankings in SERPs over time.
Optimizing on-page Elements:
The elements on your web pages such as headings, titles and meta descriptions play a crucial role in determining your site's ranking, as they signal to Google the relevance and value of your page for a user's search query. By optimising your site for both human visitors and search engine crawlers, we can enhance its visibility and attract new traffic by improving its ranking on Google and other search engines.
SEARCH ENGINE OPTIMIZATION
OUR SEO PACKAGES & PRICING
Designed to improve your online visibility, drive traffic to your website and generate leads organically. All packages include access to our SEO platform with real-time tracking of progress and hours worked as well as monthly reports detailing improvements and actions.
PACKAGE
01
SEO Starter
£299 /month
THIS PACKAGE INCLUDES:
Set up (Month 1):
- Google Search Console Setup
- Google Analytics Setup and Connected to the SEO Reports
- SE Ranking Set Up
- Competition Analysis
- Google Tag Manager
- SEO Reports Setup and Linking
Monthly Implementation:
- 3 hours a month is spent optimizing your website
- Keyword Ranking & Tracking (up to 10 terms)
- On-Page Meta Data Optimisation (up to 3 pages per month)
- Citation Creation (up to 5 per month)
- Citation Tracker
- Monthly Report
- 5 x Social posts
- Site Map Creation and Submission
- Keyword Research
PACKAGE
02
SEO Pro
£499 /month
THIS PACKAGE INCLUDES:
Set up (Month 1):
- Google Search Console Setup
- Google Analytics Setup and Connected to the SEO Reports
- SE Ranking Set Up
- Competition Analysis
- Google Tag Manager
- SEO Reports Setup and Linking
Monthly Implementation:
- 6 hours a month is spent optimizing your website
- Keyword Ranking & Tracking (up to 15 terms)
- On-Page Meta Data Optimisation (up to 7 pages per month)
- Citation Creation (up to 10 per month)
- Citation Tracker
- Monthly Report
- 5 x Social posts
- Site Map Creation and Submission
- Keyword Research
- 1 x Quality Content Piece every Second Month
- Competitor Insights
- Backlink Analysis and Reporting
- Google My Business Optimisation
- Reputation Tracker and Optimisation
- SEO Audit
PACKAGE
03
SEO Enterprise
£599 /month
THIS PACKAGE INCLUDES:
Set up (Month 1):
- Google Search Console Setup
- Google Analytics Setup and Connected to the SEO Reports
- SE Ranking Set Up
- Competition Analysis
- Google Tag Manager
- SEO Reports Setup and Linking
- Google My Business Setup
- Keyword Research
Monthly Implementation:
- 10 hours a month is spent optimizing your website
- Keyword Ranking & Tracking (up to 25 terms)
- On-Page Meta Data Optimisation (up to 10 pages per month)
- Citation Creation (up to 15 per month)
- Citation Tracker
- Bespoke Monthly Report
- 10 x Social posts
- Site Map Creation and Submission
- Keyword Research
- 1 x Quality Content Piece once a Month
- Competitor Insights
- Backlink Analysis and Reporting
- Google My Business Optimisation
- Reputation Tracker, Optimisation & Reporting
- Deep Dive SEO Audit
- Site Health Fixes
- Content Strategy
- Backlink Strategy
